SOLID WASTE MANAGEMENT
BUSINESS PLAN
Description of My Business/ company:
My company name is Green World Company. We are working for solid waste management. Solid waste management has become a major environmental concern in the city of
Targeted Market and Customers
Solid waste management practice has a big market in developing countries. For example in
| Year | Total urban population | Percent of urban population | Average annual growth (%) |
| 1991 | 20872204 | 20.15 | 5.43 |
| 2001 | 28808477 | 23.39 | 3.27 |
| 2025 (projected) | 78440000 | 40.00 | ---- |
Source: UMP, Asia News, summer, 1999
Due to heavy consumption, waste can increase many new problems especially serious diseases and environment pollution. If we know how to formulate waste, thus it can be a great invest for our lives.
Position/ place of my business
Solid waste management plant will be in the city as the population of
Product and services
Our main product is organic fertilizer. We will produce organic fertilizer from waste. By creating the value of waste, we are not only earning money but also reducing carbon emission. On the other hand, by using organic fertilizer we can produce safe food and protect our land from chemical fertilizers. In
Key player in the market/ competitors
Waste concern is a non-profit organization that works with municipal governments to use solid waste as a resource by composting waste in 5 community-based composting plants rather than burning/flaring it and then selling it to fertilizer companies. To scale-up its model, waste concern as a Social Business Enterprise partnered with a for-profit private Dutch company using CO2 emissions trading of CDM (Clean Development Mechanism). Only waste concern is the major one working actively. However, solid waste management has still a remarkable market size as urbanization is the main reason behind it. Specially, waste concern has no competitors right now because of not understanding the market.
Project cost and how it will work
How will it work?
· City will provide public land for community composting
· Green World facilitates with the city to collect house-to-house solid waste in rickshaw bicycles and bring it to processing plants
· Waste is composted into enriched bio-fertilizers
· Green World arranges for fertilizer companies to purchase and nationally market the compost-based fertilizer
Financial costs
| Items | 3 ton/day | 10 ton/day |
| Land Required / Plant | 7 | 20 |
| Fixed Cost / Plant (Tk) | 1,008,000 | 2,880,000 |
| Operating Cost /Plant(Tk) | 300,000 | 1,000,000 |
| Total Labors / Plant | 4 | 12 |
| Compost Produced (Daily) | 750kg | 2500kg |
| Expected Revenue from | 600,000 | 2,000,000 |
| Expected Revenue from | 205,312 | 684,375 |
| Profit with CER/carbon credits per year | 505,312 | 1,684,375 |
| Profit per year without CER/carbon credits | 300,000 | 1,000,000 |
| Pay Back Period (with carbon credits) | 2 Years | 1.71 Years |
| Pay Back Period ( without carbon credits) | 3.36 Years | 2.88 Years |
* CER means certified emission reduction (which is reduction of methane gas by composting). The methane gas reduced by composting can be sold at a price of US 6/ton using CDM mechanism) I US $ = Tk. 70[i]
Marketing strategy
Green world will purchase the plant from waste concern. But we will use our own strategy which is described earlier.[ii] From the project of waste concern it is seen that we can choose two items based on our required capital. The plant can be whether 3ton/day or 10 ton/day. Our pay back period is 3.36 years for 3ton/day plant and 3.88 years for 10ton/day.
Sales and distribution
- We will sell our fertilizer directly to the farmers.
- our product price will be lower than other competitors products.
- We will use the economies scale of model – the larger size of the market that will result in lower cost per unit.